Seven years after former Avi Buffalo member Rebecca Coleman founded Pageants, the Long Beach band is blessing us with its summery first release, “Chai ( חַי)."
In 2009, while still in their mid-teens, Rebecca Coleman's band, Avi Buffalo, signed to the iconic Sub Pop label. Then, one week after graduating high school, they went on tour with Beach House. Everything seemed to fall into place for the free-spirited indie-pop band from Long Beach, California; while their peers were applying to college, they were off becoming rock stars. But unfortunately for Coleman the dream was short-lived and she left the band to work on her own solo project, Family Blankets — which eventually morphed into Pageants.
Pageants evolved into a band when Devin O'Brien (now Coleman's boyfriend) joined, and started working on songs with another ex-Avi Buffalo collaborator, Dylan Wood. But in the seven years since, the trio has only made the occasional live appearance and uploaded just three whimsical and unusually sparse pop songs to its SoundCloud.
Completing and releasing the first Pageants record has been a slow process, delayed by label negotiations and conflicting schedules. Despite the ups and downs, Coleman has remained focused on getting the record released — the album comes out this fall. Meanwhile, O'Brien has been touring with Los Angeles punk band Cherry Glazerr, and Wood joined Best Coast.
Today, the California indie-pop band is unveiling its first single, "Chai ( חַי)," about the pressures of becoming an adult, and the conflicted emotions behind finding your own space. Warm, luscious sounds merge to create the perfect summer pop song, with a gauzy current of keyboard and guitar distortion laying a foundation for Coleman's soothing vocals. If you like Best Coast, Beach House, or Avi Buffalo, there's a good chance you're going to love Pageants.
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